07 May 2021

This is our time

Guest blog: Martin Ferguson, Director of Policy & Research, Socitm, outlines how we can embrace digital to make positive change.

Yes, it is one fraught with danger, as the storm clouds of social inequality and climate emergency gather, compounded by the ravages of the Covid-19 pandemic.

As ‘digital’ permeates every aspect of our lives, we have a deep-seated, ethical responsibility to help lead and shape how technologies and data are employed to enable people, communities and our natural world to thrive. The designs we use to collate, analyse, present and harness the data generated by emerging technologies are critical, whether they are in supporting vulnerable people, ensuring accessibility and usability of digital services, sustaining an environment in which education, training, business and employment can flourish, managing the quality of the air we breathe or conserving diverse wildlife habitats.

Socitm is embracing this challenge as it positions its research advice and guidance within a framework of equitable and fair social foundations and a sustainable ecological ceiling - Doughnut economics - as advocated by Kate Raworth.

Our ethical, digital place-making model has these foundations at its heart and is providing a framework for rethinking our policy and research priorities for a post-Covid world.


Over coming months, we will be developing a range of practical resources and tools for use by our members.

These resources will pick up on a number of the themes set out in our Digital Trends 2021 briefing.

We would be delighted to hear from you about your views and suggestions for what is needed.

It is our choice. Will you be able to look your grandchildren in the eye and say: “I made a difference”?


Georgina Maratheftis

Georgina Maratheftis

Associate Director, Local Public Services, techUK

Ileana Lupsa

Ileana Lupsa

Programme Manager, Local Public Services and Nations and Regions, techUK

Tracy Modha

Team Assistant - Markets, techUK