The session will focus on showcasing opportunities in Scandinavia, Finland, the Netherlands, Switzerland, Estonia, and Belgium. The session will feature a short discussion on the state of trade in technology between the UK and Western and Northern Europe, and then will feature representatives from these countries pitching their market to UK tech firms to export to.
Sign-up on our website, not on the website for International Trade Week.
Agenda:
14.00 - 14.10 - Welcome Speeches
14:10 - 14:40 - Fireside chat on the opportunities for UK tech firms in European markets
- Chair: Sabina Ciofu, Associate Director, International, techUK
- Sally Jones, Partner, Trade Policy & Strategy, Ernst & Young
14:40 - 15:30 - Market Pitches
Confirmed speakers:
- Robert Scheid, Director, Germany Trade & Invest (UK&I)
- Maarja Pehk, Head of Investor Relations and FDI in the UK, Estonian Investment Agency
- Yannis Willi, Head of Invest & Deputy Head, Swiss Business Hub UK + Ireland
- Frederike Thöne, Senior Trade Advisor, British Embassy in the Netherlands
- Dario Iulianella, Senior Trade Advisor in Technology, Department for Business and Trade Sweden
- Dirk Verlee, Trade and Investment Counsellor, Embassy of Belgium to the UK
- Perry Le Dain, Senior Adviser, Business Finland
- Hilde Hukkelberg, Director, Innovation Norway, UK&I
- Denmark TBC
Sabina Ciofu
Sabina Ciofu is International Policy and Strategy Lead at techUK, where she heads the International Policy and Trade Programme. Based in Brussels, she shapes global tech policy, digital trade, and regulatory cooperation across the EU, US, Canada, Asia-Pacific, and the Gulf region. She drives strategy, advocacy, and market opportunities for UK tech companies worldwide, ensuring their voice is heard in international policy debates.
Daniel Clarke
Dan joined techUK as a Policy Manager for International Policy and Trade in March 2023.
Theophile Maiziere
Theo joined techUK in 2024 as EU Policy Manager. Based in Brussels, he works on our EU policy and engagement.
Archie Breare
Archie Breare joined techUK in September 2022 as the Telecoms Programme intern, and moved into the Policy and Public Affairs team in February 2023.
Tess Newton
Tess joined techUK as an Policy and Public Affairs Team Assistant in November of 2024. In this role, she supports areas such as administration, member communications and media content.