Event round-up: What is next for quantum computing? Discussing the hype problem, navigating computing models, and exploring timeframes for adoption in the UK
Event round-up: What is next for quantum computing? Discussing the hype problem, navigating computing models, and exploring timeframes for adoption in the UK
On 27 September 2022, techUK was delighted to host this deep-dive session bringing together industry experts to explore how the quantum computing industry is developing, what we can expect in the coming years, and what this means for UK businesses.
The panel included:
Victoria Horan Goliber, Senior Technical Analyst, D-Wave
Paul Martin, Quantum Technology Expert, PA Consulting
Edmund Owen, Principal Quantum Physicist, Cambridge Consultants (Capgemini)
You can watch the full webinar here, or read our summary of the key insights below:
Panel discussion and Q&A starts at: 31:30
Please note that the below is a summary of the event, and readers are encouraged to watch the webinar to understand the full details of the discussion.
The panel session started with an exploration of different approaches to quantum computing and the implications for commercial adoption.
Victoria made the case for quantum annealing remaining viable for certain use-cases in the long-term, particularly for optimisation problems, and annealing and gate-model approaches being developed in parallel.
There was general agreement that quantum advantage will emerge over time in different industries and for different use-cases, and we are unlikely to see a “big bang” moment for quantum computing.
Positioning the UK for success
The panel discussed a lack of readiness across UK businesses to benefit from quantum computing and the challenges that sit above hardware development - e.g., skills, classical computing integration and the software stack, quantum awareness amongst business leaders, etc.
Investment in skills development and public sector procurement were identified as key interventions that would be welcome from Government.
techUK report | Quantum commercialisation: Positioning the UK for success
The discussion moved on to the best way to engage business leaders and Paul argued that myth busting is very important and even the term “quantum computing” can confuse people - we need to provide real world examples at the human scale. The panel agreed that businesses should be more focused on the success of specific applications solving problems in their industry than arbitrary metrics like number of qubits - not all qubits are created equal so keep it grounded in the use-case.
Error correction was explored as a barrier to commercialisation and the panel agreed that we don’t need to wait for full fault-tolerance to harness the power of quantum computing. This is a technology issue that will be mitigated over time and costs will come down as a result.
A quantum hype problem?
The panel explored the “hype problem” issue and the impact on commercialisation. Victoria argued that the hype can be a good thing if it causes businesses to think about quantum early and how it will impact the industry they operate in - businesses often underestimate what can be done today but also need to be realistic about timelines.
Edmund agreed that quantum is a subject we should be hyped about because it is an exciting area with huge potential but argued that the hype can lead companies to over-promise what is achievable in the short-term. Paul re-iterated that the best way to combat hype is getting real solutions at a human scale into use - and then raising awareness of that success.
Closing remarks
Chris asked the panel to close with one message to business leaders….
Victoria - “If you are not exploring the options already then start now - if you are not even looking then you need to start because otherwise your competition will be ahead of you”
Edmund - “Have a plan - business leaders need to understand how this technology will impact them and how and when they are going to invest”
Paul - “List six of your most intractable problems and go and find somebody who understands how to apply quantum technology to them”
Quantum Computing
To prepare for this future techUK believes now is the time to bring the wider technology sector into the discussion about the UK’s quantum future and how we plan for success.
Associate Director - Technology and Innovation, techUK
Laura Foster
Associate Director - Technology and Innovation, techUK
Laura is techUK’s Associate Director for Technology and Innovation.
Laura advocates for better emerging technology policy in the UK, including quantum, future of compute technologies, semiconductors, digital ID and more. Working alongside techUK members and UK Government she champions long-term, cohesive, and sustainable investment that will ensure the UK can commercialise future science and technology research. Laura leads a high-performing team at techUK, as well as publishing several reports on these topics herself, and being a regular speaker at events.
Before joining techUK, Laura worked internationally as a conference researcher and producer exploring adoption of emerging technologies. This included being part of the team at London Tech Week.
Laura has a degree in History (BA Hons) from Durham University and is a Cambridge Policy Fellow. Outside of work she loves reading, writing and supporting rugby team St. Helens, where she is from.
Head of Emerging Technology and Innovation, techUK
Rory Daniels
Head of Emerging Technology and Innovation, techUK
Rory joined techUK in June 2023 after three years in the Civil Service on its Fast Stream leadership development programme.
During this time, Rory worked on the Government's response to Covid-19 (NHS Test & Trace), school funding strategy (Department for Education) and international climate and nature policy (Cabinet Office). He also tackled the social care crisis whilst on secondment to techUK's Health and Social Care programme in 2022.
Before this, Rory worked in the House of Commons and House of Lords alongside completing degrees in Political Economy and Global Politics.
Today, Rory leads techUK's Emerging Technology and Innovation activity, working with many of the UK's most innovative tech companies to convene key stakeholders, work through key challenges and opportunities for industry, showcase best practice, and shape Government's thinking around future technologies, sectors and industries.
Focus areas include Robotics, Immersive, Web3, Metaverse, Photonics, Space, Gaming, Creative, Innovation policy, university spin-outs, and Futures & Horizon Scanning.
Ella joined techUK in July 2025 as Junior Programme Manager for Emerging Technologies.
In her role, Ella supports the design and delivery of four to six-month sprint campaigns. These identify emerging technologies of interest to members and Government, share industry best practice, champion relevant sectors and industries across the UK, and work through key challenges and opportunities to drive the development, application and commercialisation of these technologies.
Before joining techUK, Ella completed an internship at Digital Catapult, supporting across public affairs, policy and the organisation's programmes. She also has experience working in an MP's Parliamentary and Constituency Office.
Ella holds a BSc in Politics and International Relations from the University of Bristol.
Elis joined techUK in December 2023 as a Programme Manager for Tech and Innovation, focusing on Semiconductors and Digital ID.
He previously worked at an advocacy group for tech startups, with a regional focus on Wales. This involved policy research on innovation, skills and access to finance.
Elis has a Degree in History, and a Masters in Politics and International Relations from the University of Winchester, with a focus on the digitalisation and gamification of armed conflicts.