05 Oct 2023
by Matthew Bosson

Environmental sustainability in business: importance and impact

Guest blog by Matthew Bosson, Senior Technical Consultant – Information Intelligence Group at CACI Ltd

Our previous blog explored ‘How do you become a net-zero business?‘, here we explore the importance of environmental sustainability in business, including what it means, its importance, who can help and the potential impact.

What does environmental sustainability in business mean?

Environmental sustainability in business is the operation of a business that does not compromise the environment. A business that has considered environmental sustainability prioritises the environment’s best interest, with society and its ecosystems coming before making a profit. It involves responsible decision-making that minimizes carbon footprint or waste while simultaneously improving the quality of life for humankind and the natural world alike.

Unfortunately, however, operating businesses as usual has had an increasingly detrimental impact on our planet. Businesses are now facing increasing pressure to shift their operations to more environmentally sustainable practices since our planet can no longer handle the negative impact of business-as-usual. This inevitably causes businesses to consider—where do we start? How do we begin making a difference?

What is the importance of environmental sustainability in business?

According to an article published by Maryville University, businesses that do not act responsibly will result in “the majority of many species not surviving past the 21st century.” This reiterates how critical it is for businesses within every industry to take part in improving their environmental surroundings.

Although companies have a way to go before fully grasping the repercussions of ever-growing carbon footprints, those willing to tackle this challenge early on will get a head start on reshaping perspectives and realities.

Environmental sustainability in business practices

Businesses can rely on the three R’s– reduce, reuse and recycle– to begin reducing their environmental impact. However, there are several other examples of practices that businesses can incorporate into their operations amplify their reduction, including:

  • Life cycle assessments
  • Designing environmentally friendly products/services
  • Optimising product efficiency
  • Decreasing supply chain carbon footprint
  • Re-evaluating CSR (Corporate Social Responsibility) expenses
  • Benefits of environmental sustainability in business
  • Reduces the impact of business costs

While the cost-of-living crisis is skyrocketing, improving the energy efficiency of business operations and decreasing waste will go a long a way in bracing for the impact of unexpected business costs. Using more energy efficient lighting or reusing existing resources can be quick-fix solutions for lowering costs.

Improves a business’ reputation

Environmentally sustainable businesses are viewed as a plus, and companies are eager to highlight this fact. Companies that can go “green” show that they’re serious about making a difference in the environment and are interested in more than just profitability. Businesses that can market themselves and develop their identity around their commitment to the betterment of the planet will notice incredible results in terms of their reputation.

Who is responsible for improving environmental sustainability in a business?

Businesses have been expected to pave the way towards environmental sustainability due to their notably significant contribution towards polluting the environment through waste, gas emissions and plastics generated. The responsibility does not necessarily begin with one individual within a business though– employees at every level of the business must work together to bring about change. A few examples include:

Business owners and leaders: Business owners and leaders are typically capable of leading strategic decision-making that influences the wider business. They can develop effective sustainability strategies and initiatives that have the power to change policy and induce change.

Business managers and supervisors: Managers and supervisors can supply valuable insights due to their more hands-on roles. They also typically have different perspectives and understandings as to how to improve business sustainability.

Employees: Employees can supply valuable contributions when encouraged to voice their opinions and concerns on how the business can become more sustainable.

Impact of environmental sustainability in business

The Department for Business, Energy and Industrial Strategy is striving to reach net zero carbon emissions by 2050.
It’s going to take strong leadership, business-wide alignment on operations and an engaged corporate culture to successfully execute and maintain environmentally sustainable business practices. Businesses that start addressing these issues and challenge existing business processes will find themselves making a breakthrough towards becoming more environmentally sustainable while protecting the world around them.

How can you overcome these obstacles?

Our newly developed MooD Environmental Hub, helps track all of your assets across multiple geographic locations and assess the environmental impact of your business. It enables drilling down from multi-site, business-level functions, to departments, or even individual teams. It can also take your existing data and visualise it through user-friendly dashboards that show carbon impact, consumption and cost at an enterprise level. With a single click you can drill down to asset type, location, department or business function, enabling a quick assessment of high priority focus areas for improvement. The advance modelling feature helps you explore potential improvements, indicating ROI and carbon reduction impact. Additionally, you can easily check performance against carbon commitments such as Social Value through the initiatives tracker. Producing carbon reduction target tracking reports or modelling for a business case is now a click away – to see how it works, take a look at our demo here.


Digital Twins updates

Sign-up to receive updates on techUK’s work around supporting the adoption of digital twin technology throughout our economy. You’ll receive regular insights, policy updates, event invitations and projects you can get involved with.

Smart Infrastructure and Systems updates

Sign-up to get the latest updates and opportunities from our Smart Infrastructure and Systems programme.


Here are the five reasons you should join the Smart Infrastructure and Services programme.

Learn about the value members get from our work.



Related topics


Matthew Bosson

Matthew Bosson

Senior Technical Consultant – Information Intelligence Group, CACI Ltd

Matthew Bosson | LinkedIn