25 Jul 2025
by Nicola Gooch

Delivering Social Value that is measurable and meaningful

Nicola Gooch, CSR Specialist at Insight, explores how public sector suppliers can deliver social value that goes beyond KPIs to deliver real impact.

Nicola Gooch

Nicola Gooch

CSR Specialist, Insight

Social Value is no longer a tick box exercise. Today, it’s an important part of how public services are being designed and delivered. In recent years, legislation such as the Social Value Act and the Procurement Act 2023 has reinforced its place in public sector procurement. Alongside frameworks like the National TOMs and guidance including PPN 06/20 and PPN 02/23, public sector buyers are now required to prioritise outcomes that genuinely improve lives.

The bar has been raised for suppliers. Social Value must be built into bids from the start, with clear KPIs and a focus on measurable results. Failing to deliver on these commitments not only undermines trust but can also result in exclusion from future tenders.

Delivering outcomes that matter

Meeting today’s expectations around Social Value means treating it as a key part of delivery, not an add-on. For public sector suppliers, that starts from day one, with plans that are shaped by the real needs of the people and places each project is designed to support.

There’s no one size fits all solution. The programmes that really make a difference are the ones that reflect the local context. Whether that’s helping young people into work, addressing digital exclusion, or opening up opportunities for underrepresented groups. The most effective delivery plans are proportionate, practical, and focused on what the community needs most.

Turning Social Value promises into real results takes a clear plan, the right mix of people, and long-term partnerships. That’s why having an integrated approach is really important. When environmental specialists, social value leads, and CSR experts work together, it helps make sure that everything is joined up. After all, environmental and social issues don’t exist in silos. Tackling them side by side ensures outcomes are more meaningful and likely to last.

Social Values takes a village

Collaboration is key to delivering Social Value that sticks. Suppliers that work closely with charities, schools, and VCSEs are better placed to co-design projects that respond to real needs. This kind of partnership helps ensure that programmes are not just well meaning but also effective.

However, partnerships don’t just lead to better outcomes. They can also be the catalyst that helps smaller community organisations get initiatives off the ground. These groups often face barriers not just limited to time or funding but also the capacity to engage with complex procurement processes. This is where suppliers can add real value, by building trust, sharing expertise, resources and creating connections that unlock opportunities and drive lasting change.

Looking forward

As the public sector continues to embed Social Value into procurement frameworks, suppliers need to look beyond compliance. What’s needed now is a focus on delivery, the kind that makes a real difference to people’s lives. That means being transparent, accountable, and measuring success by the positive change created, not just by what’s easy to count.

At Insight, this mindset is already part of how we work. Social Value is embedded in the fabric of our organisation and is a core part of how solutions are delivered. Built into every project from the outset and supported by a dedicated ESG team, initiatives are shaped by partnerships that bring together local knowledge and long-term commitment.

Making Social Value work in the real world takes more than just policy knowledge. It takes heart and people who care. It takes organisations willing to show up and do the work. For us, it’s never about ticking boxes, it’s about delivering outcomes that matter.

To find out more, please read the Insight team's case study Breaking barriers – social value collaboration to tackle digital inequality.

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Authors

Nicola Gooch

Nicola Gooch

CSR Specialist, Insight